Outblaze showcases music learning with “Monster Chords” workshop and guitar demo by Eman Lam
Hong Kong, 1 March 2017 -- Today, Outblaze hosted an event at Apple apm Hong Kong to showcase technology that can inspire children to learn music on iPhone or iPad. The event centred on the Monster Chords iOS app, a videogame and virtual guitar tutor created by Outblaze.
Yat Siu, the founder and CEO of Outblaze and one of Hong Kong’s most experienced technology entrepreneurs, spoke at the event. He was joined by Cantopop singer and guitarist Eman Lam, who gave a brief performance and led an in-depth guitar workshop for an audience of children. Local musician and songwriter Kimme Kwong also joined the fun, teaching children how to use Monster Chords to learn to play guitar.
“We want to reduce or eliminate obstacles to learning music - obstacles like high cost, boredom, and difficulty,” said Yat Siu. "Monster Chords teaches guitar by merging the appealing aspects of a video game with the practical and theoretical framework needed to play the guitar.”
Yat Siu, who comes from a musical family and is himself a classically trained musician, shared his experience in learning music as well as teaching music to his own children. His message to parents and teachers is that technology can make learning music not only easier but also more fun, engaging and affordable.
Monster Chords is a game-like iOS app for iPhone and iPad that teaches the fundamentals of guitar and ukulele playing using cute friendly monsters that need to be teleported away (a guitar or ukulele is required). Chord-recognition technology by Uberchord provides real-time feedback: a child plays the game by strumming the indicated chords in time with the current song and the app determines their accuracy. Game progression is based on playing each song’s chords accurately and with the correct technique.
Monster Chords helps to transform boring music lessons and repetitive practice into enjoyable activities that allow children to learn and improve at the pace they find comfortable.
Outblaze is a pioneering Hong Kong-based technology company founded in 1998. The company began as a provider of white label multilingual “software as a service” communication solutions, a business which it sold to IBM in 2009. Since then, Outblaze has been active in multiple business sectors including video gaming, mobile software development, cloud technology, and edutainment. Learn more at www.outblaze.com.
Outblaze founder & CEO Yat Siu (left) explains how Monster Chords makes learning music simple and fun
Musician and songwriter Kimme Kwong uses Monster Chords to teach guitar playing to a boy
Cantopop star and guitarist Eman Lam shows a young child how to use Monster Chords to learn guitar playing
Back row from left to right: Outblaze founder & CEO Yat Siu, Cantopop star Eman Lam, musician/songwriter Kimme Kwong at the workshop hosted by Apple apm